Product Marketing Manager
Last updated: 12/10/2025December 2025
Overview
We're looking for a Product Marketing Manager who can connect strategy with execution, someone who thrives in a fast-paced, high-growth environment and loves working across multiple workstreams. You'll shape how our products are positioned, launched, and communicated in the market, working closely with product, sales, and external partners.
Responsibilities
- Develop and execute comprehensive GTM strategies from positioning and messaging to launch execution and sales enablement
- Collaborate with the Development team to align on roadmap priorities and ensure clear external communication of upcoming features and releases
- Develop and repurpose high-impact materials, including web copy, datasheets, demo videos, case studies, and competitive guides
- Partner with agencies and contractors to deliver creative, content, and campaign assets at scale
- Be the voice of the customer and translate insights and market data into messaging and value propositions that resonate
- Monitor competitors and market trends to inform positioning and GTM priorities
- Track, analyze, and report on marketing performance
- Use data to inform decision-making, refine messaging, and demonstrate impact
- Develop social media marketing strategies
Requirements
- 4+ years of experience in product marketing, growth marketing, or go-to-market strategy
- Background in B2B SaaS; experience with AI or MarTech products is a plus
- Proven ability to plan and execute feature or product launches end-to-end
- Strong storytelling skills, turning complex concepts into simple, compelling narratives
- Analytical mindset with experience using data to measure and optimize impact
- Experience working with external agencies or contractors
- Startup builder mindset, proactive, curious, and comfortable moving fast
- Hands-on experience with GTM tools (HubSpot, Instantly, HeyReach, Google ads, Meta ads, TikTok ads etc.)
Benefits
- Work across multiple innovative SaaS and AI products
- Freedom to experiment and shape the GTM direction from day one
- Collaborative environment with direct access to product and leadership
- Opportunity to grow alongside fast-moving products and teams
- Fully remote position